PedalCell partners with Northwestern Cycling

Updated: Nov 19, 2019

Photo credit: Fred Feng, University of Michigan

We are proud to announce that PedalCell is officially partnering with the Northwestern Cycling Club for pre-launch product testing. The collaboration will begin with a select few members and will gradually expand over the coming months.

Vishaal Mali, PedalCell CEO, stated, “We are extremely excited to partner with a fellow Northwestern organization! The team’s ride patterns and biking insights will definitely contribute to our research and development as we move towards a market-ready product”.

PedalCell will be an official sponsor of the racing team’s upcoming Midwest Collegiate Conference (MWCCC) in the Spring of 2018.

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